radio
Liberating the media space

Liberating the media space

Zimbabweans are using social media to bypass state control of traditional news and information platforms We live in a fast-moving world where traditional media have been forced to adapt to changing times. Media houses...

The writing on the wall

The writing on the wall

African media: where are the marketers? Marketing is vital in identifying how to monetise not only digital platforms but also traditional media This has been particularly evident in the continent’s newspaper industry,...

Cheap, flexible and growing

Cheap, flexible and growing

Radio: power to the people Terrestrial radio remains the most popular means of accessing news and entertainment in Africa, even with the advent of the internet Of all the media platforms, radio is still, by far, the...